Jeff Smith
Let’s look at the life cycle of a business and how to get the most out of each cycle while also extended the lifespan of your business. The four different stages of a business life cycle are: • Infancy • Adolescence • Growing Pains • Maturity We’ll talk a little about what each of these … Read more
Today we’ll take a look at how the kings of industry effectively market their businesses. Most of successful professionals use a series of information based ads that build emotion and a call to action. These are much more effective than a standard company branding advertisements. The same principles that go into putting together a high … Read more
There are three key areas of public relations you can use to boost your advertising results ten-fold over your paid advertising. The key to public relations lie in: • Public relation or publicity • Merchandising • Promotions With a solid plan in place that encompasses all these areas, you’ll have a great approach to use … Read more
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How can you use direct mail marketing and, yes, telemarketing to your full advantage? I know, the word “telemarketing” might as well be four letters, but there is a way to help customers feel like they are getting personal attention and keep them from blocking your number! With the success direct mail marketing has had … Read more